Massachusetts Small Business Development Center Network
Western Regional Office

 

Training Seminars & Events

 

The Western Regional Office offers a full calendar of business training. Seminars are offered at no charge or for a nominal fee and held at locations throughout Western Massachusetts. This calendar is subject to change. Pre-registration is required for all events. If you do not register, we cannot notify you in the event of changes and/or cancellations.

Please view our payment and cancellation policies.

For information on other MSBDC seminars offered throughout the state, visit the MSBDC's statewide training calendar at www.msbdc.org/training.
 

We would like to thank the following agencies for cosponsoring our training events:

Platinum Sponsors:
 bankESB   Boisselle, Morton & Wolkowicz, LLP     Community Bank, NA     Country Bank   Florence Bank    PeoplesBank    TD Bank        Westfield Bank
 

Gold Sponsors:
Berkshire Bank  |  Freedom Credit Union  |  Greenfield Cooperative Bank  |  People's United Bank  | UnitedBank Foundation

  


2019 Training Calendar
   SEPTEMBER
16 Business Legal Primer (Springfield)
 
   OCTOBER
7 Basics of Starting a Business (Springfield)
16 Art of Business & Setting Prices (Springfield)
30 Roadmap for Building an Amazing Website (Springfield)
 
   NOVEMBER
4 Basics of Starting a Business (Springfield)
4 Primeros Pasos Para Emprender Un Negocio Propio (Springfield)
7 Basics of Starting or Growing Your Business (Greenfield)
14 Business Legal Primer (Springfield)
20 Understanding Your Company's Cash Flow (Springfield)
 
   DECEMBER
2 Basics of Starting a Business (Springfield)
 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

   

 

Program Descriptions
 

Basics of Starting a Business

biz startupLearn the whole nine yards of starting a business! This free workshop will focus on business fundamentals, from start-up considerations to business plan development and funding sources. It will help entrepreneurs write a business plan and provide structure to starting/managing their venture. This workshop is appropriate for anyone who wants to start a business and existing business owners looking for guidance on creating a business plan and securing financing to grow their business.

Topics will include: introduction and need for planning; basic business plan format; choosing your legal form of organization; marketing, market planning and research; cash flow projections; financial statements; and financing.

In addition, there will be an overview of the U.S. Small Business Administration's programs and services. The presentation will help you gain a better understanding of the various SBA programs and services available to prospective or current entrepreneurs who need assistance in starting or expanding their businesses, and will include capital, counseling and contracting information.

Oreste Varela, branch manager of the U.S. Small Business Administration in Springfield, will be a speaker. In addition, Allen Kronick, senior business advisor with the Massachusetts Small Business Development Center Network's Western Regional Office, will speak.

There is no charge for these workshops, but pre-registration is required. To register, click on the appropriate date below. If you have questions or problems registering online, please contact the MSBDC Western Regional Office at lshedd@msbdc.umass.edu or 413-577-1768.
 

Basics of Starting or Growing Your Business

Learn the whole nine yards of starting a business! This free workshop will help entrepreneurs write a business plan and provide structure to starting/managing their venture. It will also focus on business fundamentals; from startup considerations to business plan development and funding sources. Both those who want to start a business and existing business owners looking for guidance on creating a business plan and securing financing to grow their business will find this session helpful.

Topics will include: introduction and need for planning; Basic business plan format; choosing your legal form of organization; marketing, market planning and research; cash flow projections; financial statements; and financing.

In addition, there will be an overview of the U.S. Small Business Administration's programs and services. The presentation will help you gain a better understanding of the various SBA programs and services available to prospective or current entrepreneurs who need assistance in starting or expanding their businesses, and will include capital, counseling and contracting information.

Bonus: If your business is food-related, you are invited to attend a guided tour of the Franklin County Community Development Corporation commercial kitchen following the workshop. Please follow these guidelines when visiting the commercial kitchen: no open-toed shoes, tank tops, or strong perfumes/colognes and limited jewelry. Anyone under the age of 18 is not permitted in the commercial kitchen area.

Oreste Varela, branch manager of the U.S. Small Business Administration in Springfield, will be a speaker. In addition, Anita Eliason, senior business advisor with the Massachusetts Small Business Development Center Network's Western Regional Office, will speak.

There is no charge for these workshops, but pre-registration is required. To register, click on the appropriate date below. If you have questions or problems registering online, please contact the MSBDC Western Regional Office at lshedd@msbdc.umass.edu or 413-577-1768.
 

Business Legal Primer

This presentation will help you gain a better understanding of the core legal concepts impacting your business. Topics will include: 

  • Choice of Entity – What it means to be a sole proprietor, partnership, limited liability company or corporation; and which type is right for your business;
  • Employee vs. Independent Contractor – Avoiding the steep risks of misclassification -- the basics of determining whether you are hiring an employee or engaging an independent contractor;
  • Trademark, patent or copyright – What’s the difference, when and how you need to get one. 

The speaker will be Sarah Willey, counsel with Bulkley Richardson and Gelinas' Business and Finance Department and a member of the firm’s Intellectual Property Practice Group and Employment Law Practice Group. Sarah has experience advising clients in the areas of business formation, mergers and acquisitions, business succession planning, and corporate structuring of businesses in regulated industries. She counsels clients in protecting and maximizing their intellectual property via trademarks, copyrights, and licensing agreements. In addition, Sarah assists businesses with designing, implementing and auditing corporate compliance programs under International Traffic in Arms Regulations (ITAR), Export Administration Regulations (EAR) and Foreign Corrupt Practices Act (FCPA).

Date: Monday, September 16, 2019
Time: 9:00 - 11:00 a.m.
Location: Scibelli Enterprise Center, Entrepreneurial Hall of Fame Room, 1 Federal Street, 3rd Floor, Springfield
Cost: Free
Contact: Questions or problems registering, call Lynn at lshedd@msbdc.umass.edu or call 413-577-1768 x0.

Art of Business & Setting Prices

Apple never discounts. Clothing stores build in a series of discounts to their initial price. Consulting companies use various techniques to avoid quoting an hourly rate. Law firms typically quote an hourly rate and stick to it.

How do you determine what rate you should charge for your time? Too high and you scare clients away. Too low and your clients undervalue your work. There is an art to setting a price for your work. On one hand, what is a livable rate for your work? On the other hand, what is the range of rates for your work in your market? Do you discount? How do you price a job and how do you cover add-ons and other changes? Do you have separate rates for different types of clients? What about donating services? How do you negotiate rates with a potential client? 

The speaker will be Don Lesser of Pioneer Training, Inc., who has been in business for 30+ years. His companies have grown and shrunk, and the nature of his business has changed, but he is still thinking and working on his business. And, he is successful at it.

This workshop will cover the process of determining your rate and sticking to it. The Art of Business is a collection of guiding principles that sum up the lessons Don has learned over the past 30 years. For Don, running a business is as much an art as it is a science. This session will also cover various parts of running a small business with an emphasis on what is involved in setting prices.

Date: Wednesday, October 16, 2019
Time: 9:00 a.m. - 12:00 p.m.
Location: Scibelli Enterprise Center, Peter Pan Room, 1 Federal Street, 3rd Floor, Springfield
Cost: $30
Contact: Questions or problems registering, call Lynn at lshedd@msbdc.umass.edu or call 413-577-1768 x0.

Roadmap for Building an Amazing Website

Common CapitalThis seminar will cover all of the aspects and elements involved in the planning and design of an amazing website for your business. Specifically, the seminar will cover the three major phases of building a website: planning, content creation and building, and what to do after "going live". Whether you are looking to DIY or work with a website developer, you won't want to miss the practical tips and information provided in this seminar!

The speaker will be Derek Allard who first started working on the internet in early 2000 for a digital healthcare startup. He has worked for large corporations and smaller design studios and brought all of that experience to Tunnel 7, which he started in 2010. With a focus on making clients successful, he has left a long trail of happy clients over the years and continues to build relationships with new organizations. When not at work, Derek can be found hiking, riding bicycles and photographing birds.

Date: Wednesday, October 30, 2019
Time: 9:00 - 11:00 a.m.
Location: Scibelli Enterprise Center, Teleclassroom, 1 Federal Street, 3rd Floor, Springfield
Cost: Free
Contact: Questions or problems registering, call Lynn at lshedd@msbdc.umass.edu or call 413-577-1768 x0.

Primeros Pasos Para Emprender Un Negocio Propio

Este taller te dará información essential para orientarte en como emprender un negocio propio. Comenzar un negocio es una aventura y verás que al principio te abrumarás muy fácilmente, sin embargo la clave para seguir en pie es contar con un plan de trabajo a seguir, un mapa que te debe guiar a lo largo del camino de tu negocio.

Se requiere registración antes del taller. Regístrese en nuestra página de la internet.

Fecha: 4 de Noviembre de 2019
Hora: 4:30 - 6:30 p.m.
Ubicación: Scibelli Enterprise Center, 1 Federal Street, Salón del Salón de la Fama Empresarial, 3er piso, Springfield
Costo: Gratis
Contacto: Si tiene alguna pregunta ó no puede registrarse por computadora, comuníquese con Samalid Hogan al smhogan@msbdc.umass.edu o al 413-577-1762.

Business Legal Primer

This presentation will help you gain a better understanding of the core legal concepts impacting your business. Topics will include: 

  • Choice of Entity – What it means to be a sole proprietor, partnership, limited liability company or corporation; and which type is right for your business;
  • Employee vs. Independent Contractor – Avoiding the steep risks of misclassification -- the basics of determining whether you are hiring an employee or engaging an independent contractor;
  • Trademark, patent or copyright – What’s the difference, when and how you need to get one. 

The speaker will be Sarah Willey, counsel with Bulkley Richardson and Gelinas' Business and Finance Department and a member of the firm’s Intellectual Property Practice Group and Employment Law Practice Group. Sarah has experience advising clients in the areas of business formation, mergers and acquisitions, business succession planning, and corporate structuring of businesses in regulated industries. She counsels clients in protecting and maximizing their intellectual property via trademarks, copyrights, and licensing agreements. In addition, Sarah assists businesses with designing, implementing and auditing corporate compliance programs under International Traffic in Arms Regulations (ITAR), Export Administration Regulations (EAR) and Foreign Corrupt Practices Act (FCPA).

Date: Thursday, November 14, 2019
Time: 9:00 - 11:00 a.m.
Location: Scibelli Enterprise Center, Entrepreneurial Hall of Fame Room, 1 Federal Street, 3rd Floor, Springfield
Cost: Free
Contact: Questions or problems registering, call Lynn at lshedd@msbdc.umass.edu or call 413-577-1768 x0.

Understanding Your Company's Cash Flow

Many a new business owner has asked, “What is cash flow and why is it so important?”

The short answer is cash flow is the amount of money coming into a business and the amount of money going out. Think of it as a water tank—water comes in at the top and drains out the bottom. So to keep your tank nice and full...you want more coming in than going out. 

This seminar will help you understand what cash flow is, why it's so important, and how to monitor it. Your business runs on cash—cash in and cash out—a very critical aspect to you and your business. Whether you hire someone to handle your financials or do them yourself, you must understand these fundamentals. 

This workshop will teach:

  • The basics of cash flow
  • The timing of cash inflows and outflows
  • How to manage your cash flow projections
  • How cash flow is different from profit
  • How to improve your company's cash flow

The speaker will be Robb Morton, who has more than 30 years of experience in public and management accounting. As both a Certified Public Accountant and Certified Management Accountant, Robb offers an excellent source for not only technical accounting and tax issues, but for management advisory support as well. Robb's 7+ years of experience as a controller gives him a unique perspective that serves as a tremendous benefit when dealing with the challenges faced by his small business clients. Robb also has extensive experience working with family owned businesses both as advisor and as a member of their management team.

Parking Information: Parking is free and available along Keyes Street or in the bank visitor parking lot off of Keyes Street. The entrance is under the blue Florence Bank awning in the middle of the building on Keyes Street.

Date: Wednesday, November 20, 2019
Time:
9:00 - 11:00 a.m.
Location:
Florence Bank, 85 Main Street, Florence
Cost:
$25
Contact:
Questions or problems registering, call Lynn at lshedd@msbdc.umass.edu or call 413-577-1768 x0.

Cosponsored by Florence Savings Bank

 
Google Seminar
Payment Details:

Please print and mail a copy of your registration email along with a check payable to the University of Massachusetts to the address below. Your payment must be received prior to the seminar date. We do not accept credit cards or purchase orders. We cannot guarantee your place in a workshop without full payment in advance.

Massachusetts Small Business Development Center
Attn: Lynn Shedd
Scibelli Enterprise Center
One Federal Street, Building 101
Springfield, MA 01105-1160


Cancellation/Refunds/Materials Policy:


The MSBDC reserves the right to cancel or reschedule a training session. Registration fees will be returned or credited towards future programs. Cancellations received by noon the day prior to the workshop will be entitled to a refund. No refund will be given on notifications received after that time or in any no-show situation. Seminar materials are for attendees only.