Massachusetts Small Business Development Center Network

 

Statewide Training & Event Calendar

  

All training events are held in Massachusetts unless otherwise noted. Preregistration is required. Each registration link is program-specific. If no link is listed, online registration is not available or registration has closed.

Training registrations are booked on a first-come, first-served basis. To reserve your space for fee-based events, mail your payment to the appropriate office with a copy of the completed registration form. We only accept credit cards for Massachusetts Export Center events. Your spot is reserved once payment is received by our office. Training programs may be added or cancelled; the training schedule is subject to change.

Please review our Registration and Cancellation Policies.
 

exportingPartners for TradeThe Massachusetts Export Center organizes seminars, webinars and events throughout the year under Partners for Trade—the official export training initiative of the Commonwealth. The Export Center also offers an opportunity to view archived webinars. For further information, visit www.mass.gov/export.
 
Click on image at right to download the Fall 2016 export training booklet (pdf).

Massachusetts Export Resource CenterThe Massachusetts Export Center created the Massachusetts Export Resource Center, a comprehensive, one-stop resource for accessing a wide range of instructional and practical information on exporting to help your business grow and take advantage of international opportunities. Registration is free!
 

SBADid you know that the U.S. Small Business Administration offers free online training? Click on the SBA logo to view topics.


          

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2017 Calendar 

 globe = international training
   MARCH
29 Make More Money with Email Marketing (webinar)
30  Tweet for Success (Salem)
 
   APRIL
3 Basics of Starting a Business (West Springfield)
4 The Ins and Outs of Freelancing (Salem)
5 Food Businesses and Shared Kitchen (Salem)
5 SEED Basic Entrepreneurial Workshop: Session I: Introduction to the Fundamentals of Business Ownership (Nantucket)
5 SEED Basic Entrepreneurial Workshop: Session II: Understanding and Preparing Financial Statements (Nantucket)
5 Where's the Money? Small Business Financing Sources (Boston)
5 Build Your Credit to Grow Your Business (Boston)
6 Complying with New U.S. Requirements for Shipping to Hong Kong (webinar)   globe
6 Basics of Starting a Business (Greenfield)
6 PR on a Shoestring (Salem)
7 Legal Clinic (Plainville)
12 QuickBooks Part 2: Getting More Out of QuickBooks (Springfield)
12 Email Marketing That Works (Salem)
12 Cash Flow Your Way to Breakeven (Lawrence)
13 Your Brand Versus Your Website - How To Get The Most Impact (Worcester)
13 Building Relationships That Boost Sales (Salem)
20 The Power of the Inbox - Tips and Tricks for Successful Email Marketing (Worcester)
25 Making Social Media Work for Your Business (Salem)
26 What is Equity-Based Crowdfunding? Is It Right for You? (Salem)
27 Content Marketing: What to Say and How to Say It (New Bedford)
28 Trump on Trade, Investment and Immigration: The First 100 Days and Beyond (Boston)   globe
 
   MAY
1 Basics of Starting a Business (Holyoke)
2 Key Elements of a Business Plan (Salem)
4 Global Trade Compliance Due Diligence for Mergers and Acquisitions (webinar)   globe
4 Cash Flow Your Way to Breakeven (Salem)
9 Build Your Food Brand Through Social Media (Salem)
10 Understanding Your Company's Financial Reports (Springfield)
10 Access to Capital (Lawrence)
11 Confused About Social Media Platforms? Which Ones Will Create Sales for Your Business? (Worcester)
11 How to Conduct Performance Evaluations (Salem)
16 How to Develop an Effective SEO Action Plan (Salem)
18 Complying with the New FAR and DFARS Cybersecurity and Reporting Requirements (webinar)   globe
23 Tell Your Story and Grow Your Business (Salem)
24 Best Practices for Export Screening Risk Assessment (Waltham)   globe
24 How to Become a GSA Federal Supply Schedule Holder and Government Contracting 101 (Boston)
 
   JUNE
1 Basics of Starting a Business (Greenfield)
1 The Importance of Employee Handbooks (Salem)
6 Networking for Start-Ups (Salem)
7 Establishing and Managing International Distribution Channels (Springfield)   globe
8 Best Practices for Export Control Classification and Licensing (North Reading)   globe
8 Pinterest for Business (Salem)
13 What is Inbound Marketing and Why It Works (Salem)
13 Small Business Resource Fair (Salem)
15 Foreign Corrupt Practices Act: Practical Strategies for Compliance (webinar)   globe
23 Managing Export Operations and Compliance (webinar)   globe
   

 

 

 

 

 

 

 

 

 

 

 

 

Program Descriptions


Getting Started in Business

This popular workshop provides a complete overview of business start-up and planning considerations, oriented to those planning a venture as well as existing small business owners. Topics include the entrepreneurial lifestyle, feasibility, business strategy, business plan preparation, marketing, financing and additional resources. A free workbook is provided.

Please note that there is a limited space for UMass Boston College of Management MAP students.

Seminars are offered free of charge and held at various locations throughout the Boston area. Dates are listed chronologically below. Preregistration is required. Register online with link below.

Dates: There are no dates currently scheduled
Cost:
Free
Contact: Boston Regional Office & Minority Business Center at 617-287-7750

How to Become a GSA Federal Supply Schedule Holder and Government Contracting 101
 

PTAC     SBA

This free one-day workshop is held monthly in Boston. This workshop, designed to encourage and support small businesses interested in obtaining a GSA Federal Supply Schedule contract; learn more about contracting opportunities, the procurement process and resources available. Not sure which solicitation applies to your product or service? Refer to GSA's Schedules e-Library website in order to view or download solicitations. You can also view and download solicitations by visiting the Federal Business Opportunities (FedBizOpps) website.

Before attending the workshop, please review the GSA Multiple Award Schedule (MAS) Program and the GSA Vendor Tool Box. Please direct any questions regarding the GSA MAS Program to the GSA MAS Helpdesk (National Customer Service Center) by phone at  800-488-3111 or by email at mashelpdesk@gsa.gov. Space is limited, so register early!

To register, click on the specific date below and you will be transferred to a registration form. Space is limited to the first 25 participants, so register early!

Dates:  May 24, 2017 | June 14, 2017
Time: Registration 9:45 a.m.; Program 10:00 a.m. - 1:30 p.m.
Location: Thomas P. O'Neill, Jr. Federal Building, 10 Causeway Street, 1st Floor, Boston - check registration form for exact room location
Cost: Free
Contact: Questions about GSA Multiple Award Schedules Program, contact the GSA MAS Helpdesk at 800-488-3111 or by email at mashelpdesk@gsa.gov. For difficulties with seminar registration, please contact Len Green at ljgreen@msbdc.umass.edu or 781-820-4302.

SBA Workshops

SBAThese workshops will help you gain a better understanding of the various U.S. Small Business Administration (SBA) programs and services that are available to prospective or current entrepreneurs who need assistance in starting or expanding their businesses. 

General information will be provided on the following programs and services:

  • SCORE – Counselors to America’s Small Business
  • MSBDC – Massachusetts Small Business Development Center Network
  • SBA Guaranty Loan Programs: 7(a) Loans, Micro Loans, SBA Express Loans, and 504 Project Loan Program
  • Government Contracting Opportunities: 8(a) Business Development, HUBZones (Historically Underutilized Business Zones), Small Disadvantaged Business, and Surety Bonding
  • Disaster Assistance 

These free two-hour programs are offered frequently at various locations. Please click here for dates, locations and registration information.

Cosponsored by the U.S. Small Business Administration and area chambers of commerce

Legal Clinics (offered monthly in Southeast Massachusetts)

Partridge Snow & Hahn LLP'The MSBDC is pleased to announce that Christopher Cassara, Esq., a partner at Partridge Snow & Hahn LLP (PSH), is continuing to hold free legal clinics in our office and at our outreach locations. Entrepreneurs and small business owners are eligible to meet one-time, one-on-one for 30 minutes, to discuss general legal questions such as corporate structure, leases, contracts, insurance, employment, franchising, and various other business related issues.

Christopher CassaraAll services are provided by PSH which is not acting as an agent and/or representative of the Massachusetts Small Business Development Center Network. By meeting with PSH you agree to indemnify and hold harmless the MSBDC from any and all claims and liability arising from your session with PSH. Participants will receive a general waiver statement prior to their meeting.

These free and confidential 30-minute sessions are offered once a month at various locations. Space is limited and registration is required. Registration opens online two weeks prior to each legal clinic's date. If you have questions, please call the MSBDC office at 508-673-9783.

As a courtesy to Attorney Cassara, who is volunteering his time for the clinics, please call our office at at least 24 hours in advance if you cannot attend your appointment.

Dates: Monthly on Fridays - see below
Times: 1:00 - 4:00 p.m. (30-minute appointments)
Location: Varies
Cost: Free
Contact: Register online by clicking on the desired date below
 

  • Friday, April 7, 2017 (registration opens Mar 20)
    Cosponsored by the United Regional Chamber of Commerce

Basics of Starting a Business

Learn the whole nine yards of starting a business. This free workshop, presented by Allen Kronick, senior business advisor with the Massachusetts Small Business Development Center Network Western Regional Office, will focus on business fundamentals, from start-up considerations to business plan development and funding sources. It is designed for owners of existing businesses as well as those who are planning to start one.

The workshop will help entrepreneurs write a business plan and provide structure to starting/managing their venture.

Topics will include:

  • Introduction and need for planning
  • Basic business plan format
  • Choosing your legal form of organization
  • Marketing, market planning and research
  • Cash flow projections
  • Financial statements
  • Financing

Oreste Varela, Springfield branch manager of the U.S. Small Business Administration will also present, The SBA Advantage: An Overview of SBA’s Programs and Services. This presentation will help you gain a better understanding of the various SBA programs and services available to prospective or current entrepreneurs who need assistance in starting or expanding their businesses, and will include capital, counseling and contracting information.

This free workshop is typically held on the first Monday of the month in Springfield and the first Thursday of the month in Greenfield (unless otherwise noted, due to holiday or other conflict). See chart below for dates, times, locations and registration links.

The Greenfield workshops are cosponsored by the Franklin County Chamber of Commerce.

Cost: No charge
Contact: Pre-registration is required. Register online with link below. If you have questions or are unable to register online, contact Lynn Shedd at lshedd@msbdc.umass.edu or 413-577-1761.

MSBDC register online
 

  • Monday, April 3, 2017 | 1:00 - 3:30 p.m.
    United Bank, 95 Elm Street, West Springfield
     
  • Thursday, April 6, 2017 | 9:00 - 11:30 a.m.
    Franklin County Chamber of Commerce, 395 Main Street, Greenfield
     
  • Monday, May 1, 2017 | 1:00 - 3:30 p.m.
    PeoplesBank, 330 Whitney Avenue, Holyoke
     
  • Thursday, June 1, 2017 | 9:00 a.m. - 11:30 a.m.
    Franklin County Chamber of Commerce, 395 Main Street, Greenfield
     
  • Monday, June 5, 2017 | 1:00 - 3:30 p.m.
    Scibelli Enterprise Center, 1 Federal Street, Building 101, Springfield

Legal Clinic (offered in Western Massachusetts)

The MSBDC Western Regional Office is pleased to announce that we are offering free legal clinics for small business owners. Entrepreneurs and small business owners can meet one-on-one with an attorney to discuss general legal questions such as corporate structure, leases, contracts, insurance, employment, franchising, and various other business-related issues. Appointments are 30 minutes.

The attorneys donating their time and legal expertise are Sarah K. Willey, Esq. with WMASSBIZLAW and Peter Shrair, Esq. with Cooley Shrair, PC.

         Sarah Willey       Peter Shrair

All services are provided by the attorneys which are not acting as agents and/or representatives of the Massachusetts Small Business Development Center Network. By meeting with an attorney, you agree to indemnify and hold harmless the MSBDC from any and all claims and liability arising from your session. Participants will receive a general waiver statement prior to their meeting.

Participants are eligible to attend one 30-minute legal clinic. Individual appointments are subject to availability. As a courtesy to the attorneys, if you cannot attend your appointment, please contact our office at 413-577-1768 or msbdc@msbdc.umass.edu at least 24 hours in advance.

Date: TBA
Time: 12:30 - 4:30 p.m. (30-minute appointments)
Location: Scibelli Enterprise Center, 1 Federal Street, Building 101, Springfield
Cost: Free
Contact:  If you have questions or are unable to register online, contact Lynn Shedd at lshedd@msbdc.umass.edu or 413-577-1761.

 

QuickBooks 1 for Beginners

This workshop will cover setting up a new company, invoicing and receiving payments, writing checks and paying bills. The session will end with a brief introduction to and overview of reports. This session is suitable for those who have recently started using QuickBooks and those planning to use it. The basic principles of QuickBooks remain the same for the Windows, Macintosh, and on-line versions of the program although specific details of how to accomplish a task may differ slightly. It is not required, but if you have a laptop or tablet and have QuickBooks loaded feel free to bring it and follow along. This is an introduction to the popular accounting program QuickBooks.  

NOTE: This workshop is designed for training on the basics of QuickBooks and is not intended to troubleshoot problems individuals may currently be experiencing. Those types of questions are better suited to a one-on-one consulting session.

The presenter, Don Lesser of Pioneer Training, Inc., has been in a consultant and business owner for over 30 years. Don has been using QuickBooks since version 2.0 for MS-DOS. He has taught QuickBooks for 20+ years as well as consulted in its use for a wide range of clients. Don is not an accountant and does not provide accounting advice, but focuses on how to use QuickBooks to track your company’s income and expenses. 

Date: Wednesday, March 29, 2017
Time: 9:00 a.m. to 12:00 p.m.
Location: Scibelli Enterprise Center, 1 Federal Street, Building 101, Springfield  
Cost: $35
Contact: Pre-registration is required. Register online with link below. If you have questions or are unable to register online, contact Lynn Shedd at lshedd@msbdc.umass.edu or 413-577-1761.

MSBDC register online

Make More Money with Email Marketing

If you aren't using email marketing to grow your business, you are missing out on sales. Email Marketing is the easiest, most cost-effective way to generate sales for your business. This is a free webinar for SBDC clients.

The ROI on Email Marketing is 40:1, meaning, for every $1 dollar spent on email marketing, businesses average $40 in return.  

In this free webinar, you will learn: 

  • How to determine the dollar value of your current contact list (even if your list is small)
  • Easy ways to grow your list
  • How to create great content (it is easier than you think)
  • How to create beautiful, mobile-responsive emails that match your brand
  • How to track your results 

From revealing why regular email doesn't work, to insider tips and techniques like automated list building tools and the design elements that work (and those that don't!), this seminar will give you the keys to the most effective marketing you can do: email marketing.  

Join Constant Contact on Wednesday, March 29th at 2-3 pm. There will be an opportunity for attendees to ask questions! All attendees in the free webinar will receive a special gift of unique savings on a new Constant Contact account. You will be able to start growing your business right away.

Date: Wednesday, March 29, 2019
Time: 2:00 - 3:00 p.m. EST
Location: Webinar
Cost: No charge

register online

Cosponsored by Constant Contact and America's SBDC

Tweet for Success

What is a hashtag? What should you tweet…and when? With 302 million active users, Twitter is a marketing powerhouse. Learn how to set up an account, get more followers, build a community and establish thought leadership in your industry.

The speaker will be Julia Campbell, principal of J Campbell Social Marketing.

Date: Thursday, March 30, 2017
Time: 8:30 - 10:30 a.m.
Location:
Enterprise Center at Salem State University, 121 Loring Avenue, Suite 106, Salem
Cost: Free
Contact: Register online with link below. If you have questions, contact Abby Grant at the Enterprise Center at 978-542-7528.

register online

Cosponsored by the Enterprise Center at Salem State University

The Ins and Outs of Freelancing

Is freelancing for you? This workshop will help you answer this question and provide insights into how to get started, from defining your goals and market niche to pricing, building a portfolio website and learning to pitch yourself.

The speaker will be Keith Lane, Freelance Creative Director.

Date: Tuesday, April 4, 2017
Time: 8:30 - 10:30 a.m.
Location:
Enterprise Center at Salem State University, 121 Loring Avenue, Suite 106, Salem
Cost: Free
Contact: Register online below. If you have questions, contact Abby Grant at the Enterprise Center at 978-542-7528.

register online

Cosponsored by the Enterprise Center at Salem State University

Food Businesses and Shared Kitchens

Learn about shared kitchens from a local food consultant and several business owners who have “been there, done that.”  When’s the right time to consider a shared kitchen? Find out here.

The speaker will be Lisa Sutton, founder/owner of the Kitchen Local.

Date: Wednesday, April 5, 2017
Time: 8:30 - 10:30 a.m.
Location:
Enterprise Center at Salem State University, 121 Loring Avenue, Suite 106, Salem
Cost: Free
Contact: Register online below. If you have questions, contact Abby Grant at the Enterprise Center at 978-542-7528.

register online

Cosponsored by the Enterprise Center at Salem State University and the North Shore Alliance for Economic Development

SEED Basic Entrepreneurial Workshop: Session I: Introduction to the Fundamentals of Business Ownership

SEED CorporationThis workshop is geared toward helping potential entrepreneurs evaluate and understand the fundamentals of owning one’s own business. Information on how to get started, where and how to get financing, and the loan application process will be presented. Attendees will be provided with a guide to writing a business plan and other materials. Complimentary breakfast and lunch provided. 

Date: Wednesday, April 5, 2017
Time: Registration: 8:30 a.m.; Workshop: 9:00 a.m. - 12:00 p.m.
Location: Cape Cod Five Cents Savings Bank, 112 Pleasant Street, Nantucket
Cost: Free
Contact: SEED Corporation at 508-822-1020 ext. 318

Held in cooperation with the U.S. Small Business Administration (SBA), MA Small Business Development Center (MSBDC), SCORE and the Nantucket Island Chamber of Commerce. Cosponsored by SEED Corporation and Cape Cod Five Cents Savings Bank.

SEED Basic Entrepreneurial Workshop: Session II: Understanding and Preparing Financial Statements

SEED CorporationThe focus of this workshop is to help attendees understand a balance sheet, income statement, and cash flow statement. The workshop also explains how a small business owner can anticipate financial needs in order to operate his/her business more efficiently. 

Date: Wednesday, April 5, 2017
Time: 1:00 - 12:00 p.m.
Location: Cape Cod Five Cents Savings Bank, 112 Pleasant Street, Nantucket
Cost: Free
Contact: SEED Corporation at 508-822-1020 ext. 318

Held in cooperation with the U.S. Small Business Administration (SBA), MA Small Business Development Center (MSBDC), SCORE and the Nantucket Island Chamber of Commerce. Cosponsored by SEED Corporation and Cape Cod Five Cents Savings Bank.

Where's the Money? Small Business Financing Sources

Did you know there are more than 44 different types of small business financing? You don’t have to know how each one works, but you do need to know how to get the right type of financing for your business and avoid costly pitfalls.

This workshop is presented by credit expert Gerri Detweiler, head of Market Education at Nav.com.

Date: Wednesday, April 5, 2017
Time: 10:00 a.m. - 12:00 p.m.
Location: Kirstein Business Library and Innovation Center, 700 Boylston Street, Exchange Room, Boston
Cost: Free
Contact: Register online with link below. Questions? Contact our office at 617-287-7750 or sbdc@umb.edu

register online

Cosponsored by the Kirstein Business Library and Innovation Center and the U.S. Small Business Administration

Build Your Credit to Grow Your Business

When you’re a business owner, strong credit scores can be an asset by helping you qualify for a business credit card, an SBA loan, or other types of funding that take the owner’s personal credit into account. But if you’re not careful, your business can hurt your credit scores. In addition, your business also has its own credit scores and reports which are used in a variety of credit and business decisions, but many business owners don’t know that.

This workshop is presented by credit expert Gerri Detweiler, head of Market Education at Nav.com.

Date: Wednesday, April 5, 2017
Time: 6:30 - 8:30 p.m.
Location: Fairmount Innovation Lab, 594 Columbia Road, Boston
Cost: $5 registration fee
Contact: Register online with link below. Questions? Contact our office at 617-287-7750 or sbdc@umb.edu

register online

Cosponsored by the Fairmount Innovation Lab

Complying with New U.S. Requirements for Shipping to Hong Kong

The Bureau of Industry and Security (BIS) has recently announced new requirements for shipments of certain controlled items to or through Hong Kong.  Effective April 19, 2017, exporters and reexporters of items controlled under the multilateral regimes must obtain a copy of a Hong Kong import license or a written statement from the Hong Kong government that such a license is not required.  For affected items being shipped through Hong Kong, there are similar requirements to obtain Hong Kong export license documentary evidence as well. 

The documentation required under this rule must be obtained prior to shipment from the U.S.  BIS is taking this action to ensure that U.S. origin items subject to the multilateral control regimes will be properly authorized to their final destination. 

Join us for this webinar to learn the details of this new rule, including licensing documentary requirements. The webinar will also provide guidance on obtaining required licensing documentation, insight on strategies to minimize delays, and tips for working with partners and government entities in Hong Kong to ensure compliance. 

Our special guest speaker will be Gwendolyn Jaramillo, partner with Foley Hoag LLP.

Date: Thursday, April 6, 2017
Time: 11:30 a.m. – 1:00 p.m. EST
Location:  Webinar
Cost:  $50 / no charge for Compliance Alliance members
Contact: Massachusetts Export Center at 617-973-8664

register online

PR on a Shoestring

Build a strong brand without a big budget or a PR team. Learn now consistent messaging maximizes visibility and likeability, find out about free and low-cost publicity strategies, leave with immediate action steps to promote your brand.

The speaker will be Robin Samora, robinsamora.com.

Date: Thursday, April 6, 2017
Time: 8:30 - 10:30 a.m.
Location:
Enterprise Center at Salem State University, 121 Loring Avenue, Suite 106, Salem
Cost: Free
Contact: Register online below. If you have questions, contact Abby Grant at the Enterprise Center at 978-542-7528.

register online

Cosponsored by the Enterprise Center at Salem State University

Cash Flow Your Way to Breakeven

Why do bankers say, "Cash flow is king"? How is cash flow different from profit? This workshop, and its simple but realistic class exercise, will help you understand cash flow, assess when you will need capital, and position your business for financing.

The speaker will be Bruce Share, managing director and Cash Flow Solutionist™ with Share Business Growth Strategies LLC.

Date: Wednesday, April 12, 2017
Time: 6:00 - 8:00 p.m.
Location: Northern Essex Community College, Riverwalk Campus, 360 Merrimack Street, Building #9, Lawrence
Cost: Free
Contact: Register online with link below. If you have questions, contact Laurel Costello at sbdc@salemstate.edu or 978-542-6343.

register online

Cosponsored by Northern Essex Community College

Email Marketing That Works

Is your email marketing capturing your audience’s attention? Is your content “share worthy”?

Learn the importance of what you say and how you say it, plus learn techniques and time-saving tips to help your content succeed, including effective subject lines. 

The speaker will be Jeannine O'Neil, founder of JO Social Branding and Constant Contact authorized local expert. 

Date: Wednesday, April 12, 2017
Time: 8:30 - 10:30 a.m.
Location: Enterprise Center at Salem State University, 121 Loring Avenue, Suite 106, Salem
Cost: Free
Contact: Register online with link below. If you have questions, contact Laurel Costello at sbdc@salemstate.edu or 978-542-6343.

register online

Cosponsored by the Enterprise Center at Salem State University

Part 2: Getting More Out of QuickBooks

This workshop is designed for those who have been using QuickBooks in their business and who want to get more out of it. The session will cover reporting, advanced invoicing and billing, and the customization of QuickBooks for specific requirements. The session will also provide a brief introduction to QuickBook’s payroll and inventory functions.

NOTE: Attendees will have the opportunity to ask specific questions, but the session is not intended to provide detailed troubleshooting. Those types of questions are better suited to a one-on-one consulting session.

The presenter, Don Lesser of Pioneer Training, Inc., has been in a consultant and business owner for over 30 years. Don has been using QuickBooks since version 2.0 for MS-DOS. He has taught QuickBooks for 20+ years as well as consulted in its use for a wide range of clients. Don is not an accountant and does not provide accounting advice, but focuses on how to use QuickBooks to track your company’s income and expenses. 

Date: Wednesday April 12, 2017 
Time: 9:00 a.m. - 12:00 p.m.
Location: Scibelli Enterprise Center, 1 Federal Street, Building 101, Springfield  
Cost: $35
Contact: Pre-registration is required. Register online with link below. If you have questions or are unable to register online, contact Lynn Shedd at lshedd@msbdc.umass.edu or 413-577-1761.

MSBDC register online

Your Brand Versus Your Website - How To Get The Most Impact

The biggest mistake small businesses make is marketing without a brand. Don’t waste your marketing money. The most successful local businesses don’t just have a business, they have a brand. When you know what you stand for (that’s your brand), you’ll have a business that you love and attracts clients you want to work with.

This workshop will help you define your brand so you can:

  • Clearly communicate who you are, what you do, and know what sets you apart
  • Keep your brand consistent across all marketing mediums
  • What makes you different, your brand, will serve as the building block for your website

Your website’s goal is to build awareness, offer information, and to compel a viewer to take action that results in sales. During the second part of the workshop, you will learn:

  •  How strategic design helps to produce more engagement
  • Methods to avoid clutter and information overload
  • How your website can hold the reader’s attention to keep him/her clicking through your site
  • Ways to engage your potential customer

We will take a look at the overall best practices of website design and then dig into participants’ websites in a non-technical way, focusing on ideas and suggestions for improving them. Come prepared to learn and share.

The speakers will be Stephanie Audette-Connor, owner of Stephanie Audette Design, LLC (North Grafton, MA) and Matthew Ward, president of In Concert Web Solutions, Inc. (Gardner, MA).

Date: Thursday, April 13, 2017
Time: Registration 8:45 a.m.; Program 9:00 a.m. - noon
Location: Grace Conference Room at Higgins University Center, Clark University, 950 Main Street, Worcester
Cost: $30 - prepayment required to reserve a space
Contact: MSBDC at Clark University 508-793-7615 or via email at sbdc@clarku.edu

register online

Cosponsored by Country Bank, Middlesex Savings Bank, The Feingold Companies and UniBank

Building Relationships That Boost Sales

People do business with those they know, like, and trust. Learn how to build rapport quickly and authentically, then develop effective relationships by learning about four decision-making styles, then matching your selling style to your prospect’s buying style.

The speaker will be Dr. Nancy Zare, founder of Rapport Builderz LLC.

Date:  Thursday, April 13, 2017
Time: 8:30 - 10:30 a.m.
Location:
Enterprise Center at Salem State University, 121 Loring Avenue, Suite 106, Salem
Cost: Free
Contact: Register online below. If you have questions, contact Abby Grant at the Enterprise Center at 978-542-7528.

register online

Cosponsored by the Enterprise Center at Salem State University

The Power of the Inbox - Tips and Tricks for Successful Email Marketing

What is the first impression you give when they see you in their email inbox? And when they see you there, what do they do? This powerful seminar takes you step-by-step through the keys to effective email marketing:

  • What it really is (and isn’t)
  • What it can do for your business
  • The five easy steps you must take to harness the power of the inbox!
  • Grow a healthy list
  • Create great content
  • Customize a beautiful, mobile-friendly template that matches your brand
  • How to get your emails opened
  • Tracking your results

From revealing why regular email doesn't work, to insider tips and techniques like automated list building tools and the design elements that work (and those that don't!), this seminar will give you the keys to the most effective marketing you can do: email marketing. Join us!

Bryan Caplan helps businesses lock down their marketing. CEO of BJC Branding and professional speaker, Bryan travels the country, presenting on a wide range of digital marketing topics. Bryan is also one of the nation's first Master Certified Local Experts with Constant Contact.

The speaker will be Bryan Caplan, CEO of BJC Branding of Sharon, MA.

Date: Thursday, April 20, 2017
Time: Registration 8:45 a.m.; Program 9:00 a.m. - noon
Location: Grace Conference Room at Higgins University Center, Clark University, 950 Main Street, Worcester
Cost: $30 - prepayment required to reserve a space
Contact: MSBDC at Clark University 508-793-7615 or via email at sbdc@clarku.edu

register online

Cosponsored by BayState Savings Bank, Southbridge Savings Bank, StowBrook Business Services, Inc. and TD Bank

Making Social Media Work for Your Business

Social media is an effective sales tool...if used well. This hands-on workshop covers fundamentals of social media and how to integrate it into your communication plans. Learn the pitfalls that prevent progress and how to develop and implement an effective strategy.

The speaker will be Jennifer Powell, owner of the Excellent Writers Group.

Date: Tuesday, April 25, 2017
Time:
8:30 - 10:30 a.m.
Location:
Enterprise Center at Salem State University, 121 Loring Avenue, Suite 106, Salem
Cost: Free
Contact: Register online below. If you have questions, contact Abby Grant at the Enterprise Center at 978-542-7528.

register online

Cosponsored by the Enterprise Center at Salem State University

What is Equity-Based Crowdfunding? Is It Right for You?

Come learn about equity-based crowdfunding. It's similar to sites like KickStarter and Indigogo, but contributors actually become investors. Find out why this new funding source is gaining supporters and the benefits it may offer you.

The speaker will be Glenn Champagne, angel investor with the Launchpad Venture Group.

Date: Wednesday, April 26, 2017
Time:
8:30 - 10:30 a.m.
Location:
Enterprise Center at Salem State University, 121 Loring Avenue, Suite 106, Salem
Cost: Free
Contact: Register online below. If you have questions, contact Abby Grant at the Enterprise Center at 978-542-7528.

register online

Cosponsored by the Enterprise Center at Salem State University

Content Marketing: What to Say and How to Say It

cosponsorsHeard of "location, location, location?" For online marketing, it's "content, content, content!" Things like tone, date, time, and frequency impact how you attract and engage your audiences (or not).

Jen Vondenbrink, owner of LS Business Solutions and Authorized Constant Contact Local Expert, will cover tidbits like how many links create the most engagement, how to create high-open subject lines, tips on using pictures and videos, and more.

Jen is a nationally recognized authority on moving people outside their comfort zone. From her career with Starbucks Coffee Company, she learned coloring inside the lines isn't always a formula for growth. Today Jen engages individuals and companies ready for change, especially when it comes to social media and email marketing, as an Authorized Local Expert for Constant Contact, Business Consultant and Trainer.

This is a relaxed, friendly educational session - bring your questions and register now!

Date: Thursday, April 27, 2017 
Time: 2:30 - 5:00 p.m.
Location: NBEDC Conference Room @ The Quest Center, 1213 Purchase Street, 1st Floor, New Bedford (enter through the Maxfield Street door, left side of the building)
Cost: Free - Space is limited and online registration is required
Contact: Register with link below. Please call the MSBDC office at 508-673-9783 with questions.

register online

Cosponsored by the New Bedford Economic Development Council, LS Business Solutions, and Constant Contact

Trump on Trade, Investment and Immigration: The First 100 Days and Beyond

cosponsoresInternational trade has been at the forefront of President Trump’s agenda, and yet the future of trade policy across a number of areas still remains somewhat unclear. As we approach the 100-day mark of the Trump Administration, certain indicators, such as key trade appointments, budget appropriations, development of the trade policy agenda and other statements are all helping us to better understand the outlook for international trade in the coming years. 

Join us for this symposium, which will discuss possible upcoming shifts in trade policy, including trade-tangential issues, such as immigration, foreign investment and CFIUS reviews. Specifically, the forum will assess the future of export controls, economic sanctions, the Foreign Corrupt Practices Act, NAFTA and free trade policy, tariffs and the proposed border adjustment tax, regulatory enforcement and more. 

Join us to hear from legal experts and industry practitioners who will provide practical guidance on preparing global business operations for the future. 

Speakers include:

  • Nicole Aandahl, Senior Director and Counsel, Legal, Ethics and Export Compliance — QinetiQ North America
  • Eric Sitarchuk, Partner — Morgan Lewis
  • Carl Valenstein, Partner — Morgan Lewis
  • Additional speakers to be announced shortly

Date: Friday, April 28, 2017
Time: Registration 8:30 a.m.; Program 9:00 a.m. - 1:00 p.m.
Location: Morgan Lewis, 1 Federal Street, 13th Floor, Boston
Cost: $50 / $25 for Compliance Alliance members  
Contact: Massachusetts Export Center at 617-973-8664

register online

Cosponsored by Morgan Lewis and Associated Industries of Massachusetts

Key Elements of a Business Plan

Every business needs a business plan. Start-ups must define the business, how it will operate, and needed funding. Existing businesses need a plan to manage efficiently, grow and realize goals. This workshop focuses on how to get started.

The speaker will be Barry Horwitz, president of Horwitz & Company.

Date: Tuesday, May 2, 2017
Time:
8:30 - 10:30 a.m.
Location:
Enterprise Center at Salem State University, 121 Loring Avenue, Suite 106, Salem
Cost: Free
Contact: Register online below. If you have questions, contact Abby Grant at the Enterprise Center at 978-542-7528.

register online

Cosponsored by the Enterprise Center at Salem State University and the North Shore Alliance for Economic Development

Global Trade Compliance Due Diligence for Mergers and Acquisitions

Merger and acquisition activity both in the U.S. and abroad has been steadily on the rise for several years, with U.S. businesses acquiring domestic and foreign firms at record pace. And without proper preparation and due diligence, U.S. businesses can be at high risk for assuming global trade compliance liabilities through these activities.

Global trade compliance reviews must be incorporated early into the due diligence investigative process for business targets, and these reviews may be highly complex, involving multiple regulatory jurisdictions in both the U.S. and overseas. 

Join us to hear from legal and industry experts who will discuss critical steps for identifying hidden risks in preparation for mergers and acquisitions, along with successor liability obligations in cases of noncompliance inheritance. 

Speakers include:

  • Dennis Farrell, Director of Global Trade Compliance — Analog Devices, Inc.
  • Susan Kovarovics, Partner — Bryan Cave LLP                   

Date: Thursday, May 4, 2017
Time: 11:30 a.m. – 1:00 p.m. EST
Location: Webinar
Cost: $50 / no charge for Compliance Alliance members
Contact: Massachusetts Export Center at 617-973-8664

register online

Cash Flow Your Way to Breakeven

Why do bankers say "cash flow is king"? How is cash flow different from profit? This workshop, and its simple but realistic class exercise, will help you understand cash flow, assess when you will need capital, and position your business for financing.

The speaker will be Bruce Share, managing director and Cash Flow Solutionist™ with Share Business Growth Strategies LLC.

Date: Thursday, May 4, 2017
Time: 8:30 - 10:30 a.m.
Location: Enterprise Center at Salem State University, 121 Loring Avenue, Suite 106, Salem
Cost: Free
Contact: Register online with link below. If you have questions, contact Laurel Costello at sbdc@salemstate.edu or 978-542-6343.

register online

Cosponsored by the Enterprise Center at Salem State University

Build Your Food Brand Through Social Media

Many small and growing food and beverage companies use social media effectively. Find out how social media can build your brand and provide customer insights, plus learn tactical strategies to grow your business and build a community of loyal fans online.

The speaker will be Danielle Perretty, founder of Beacon Blend.

Date: Tuesday, May 9, 2017
Time:
8:30 - 10:30 a.m.
Location:
Enterprise Center at Salem State University, 121 Loring Avenue, Suite 106, Salem
Cost: Free
Contact: Register online below. If you have questions, contact Abby Grant at the Enterprise Center at 978-542-7528.

register online

Cosponsored by the Enterprise Center at Salem State University and the North Shore Alliance for Economic Development

Access to Capital

Access to capital remains one of the most significant barriers, and it is too often the factor that prevents the growth of small businesses. Come listen to an expert, who has experience in this space, talk about how the process really works and what can be done to overcome existing barriers.

The speaker will be Jim Stone, founder of the Chain Store Advisor.

Date: Wednesday, May 10, 2017
Time: 6:00 - 8:00 p.m.
Location: Northern Essex Community College, Riverwalk Campus, 360 Merrimack Street, Building #9, Lawrence
Cost: Free
Contact: Register online with link below. If you have questions, contact Laurel Costello at sbdc@salemstate.edu or 978-542-6343.

register online

Cosponsored by Northern Essex Community College

Understanding Your Company's Financial Reports

Financial statements are a collection of reports about an organization's financial results, financial condition, and cash flows. If you are in business, financial statements are an essential tool. Knowing how to read your financial statements will help you to understand what happened last year in your business and what is likely to happen in the upcoming year. It is standard practice for businesses to present financial statements that adhere to generally accepted accounting principles to maintain continuity of information and presentation.

The three basic financial statements are the (1) balance sheet, which shows firm's assets, liabilities, and net worth on a stated date; (2) income statement (also called profit & loss account), which shows how the net income of the firm is arrived at over a stated period, and (3) cash flow statement, which shows the inflows and outflows of cash caused by the firm's activities during a stated period.

Presenter Robb Morton has 28 years of experience in public and management accounting. As both a Certified Public Accountant and Certified Management Accountant, he offers an excellent source for not only technical accounting and tax issues but for management advisory support as well. He has many years of experience dealing with manufacturers and has worked with a variety of computer packages. Mr. Morton's experience as a controller gives him a unique perspective that serves as a tremendous benefit when dealing with the challenges faced by small business clients. He also has extensive experience working with family-owned businesses both as advisor and as a member of their management team. He works with many of the area banks and finance companies to assist his clients with their working capital and equipment financing needs. He also has extensive experience in business planning including projections and forecasts.

Date: Wednesday, May 10, 2017
Time: 9:00 a.m. - 12:00 p.m.
Location: Scibelli Enterprise Center, 1 Federal Street, Building 101, Springfield
Cost: $25
Contact: Pre-registration is required. Register online with link below. If you have questions or are unable to register online, contact Lynn Shedd at lshedd@msbdc.umass.edu or 413-577-1761.

MSBDC register online


Confused About Social Media Platforms? Which Ones Will Create Sales for Your Business?

It can be time consuming and confusing trying to figure out which social media platforms to use. Find out how to make social media work for you by attracting more qualified customers. By attending this seminar you will hear about some fresh ideas that turn into results.

If you’re like most business owners, you don’t want to try and be everything to everyone. You want targeted, qualified prospects and traffic to your website. You're looking to choose your social media activities wisely, without getting consumed by all of the options. You simply want to know what works best! 

During the seminar we will discuss:

  • Uncovering and connecting with your audience
  • Planning your approach to optimize payback on your time
  • Understanding the various social media sites and selecting the best ones for you
  • Creating a presence and building your reputation
  • Monitoring success and adapting to change

The speaker will be Kathryn Rose, vice president of Business Strategy & Development at Elastic Grid USA. She is an award-winning author and speaker on sales and online marketing topics. She has a 20+ year career in sales and marketing and was a top Wall Street sales executive responsible for over $100 million in sales per year. Kathryn is the author of nine books, including two best-sellers: Solving the Social Media Puzzle and Return on Relationship.

Date: Thursday, May 11, 2017
Time: Registration 8:45 a.m.; Program 9:00 a.m. - noon
Location: Grace Conference Room at Higgins University Center, Clark University, 950 Main Street, Worcester
Cost: $30 - prepayment required to reserve a space
Contact: MSBDC at Clark University 508-793-7615 or via email at sbdc@clarku.edu

register online

Cosponsored by Berkshire Bank, Fidelity Bank, Seder & Chandler LLP and Webster Five

How to Conduct Performance Evaluations

Performance evaluations are important, for employer and employee alike. This workshop will cover everything from documenting performance, legal implications and common pitfalls to the meeting itself and how to provide effective feedback.

The speaker will be Nancy Saperstone, senior HR business partner with Insight Performance.

Date: Thursday, May 11, 2017
Time:
8:30 - 10:30 a.m.
Location:
Enterprise Center at Salem State University, 121 Loring Avenue, Suite 106, Salem
Cost: Free
Contact: Register online below. If you have questions, contact Abby Grant at the Enterprise Center at 978-542-7528.

register online

Cosponsored by the Enterprise Center at Salem State University and the North Shore Alliance for Economic Development

How to Develop an Effective SEO Action Plan

If SEO is important to your business, don’t miss this workshop. Learn about important recent changes in the world of SEO, effective strategies and 12 actions you should take now for greater SEO success.

The speaker will be John McDougall, president of McDougall Interactive.

Date: Tuesday, May 16, 2017
Time:
8:30 - 10:30 a.m.
Location:
Enterprise Center at Salem State University, 121 Loring Avenue, Suite 106, Salem
Cost: Free
Contact: Register online below. If you have questions, contact Abby Grant at the Enterprise Center at 978-542-7528.

register online

Cosponsored by the Enterprise Center at Salem State University

What You Need to Know About Employee Documentation

Employers have both a legal and an ethical responsibility to keep accurate records and documentation of their employees.

Hear from an employment and business attorney what’s required from the day someone is hired to the day they leave your employment, including personnel files, employee handbooks, medical records, evaluations and disciplinary issues.

The speaker will be Maureen Pomeroy, principal with Pomeroy Law.

Date: Thursday, May 18, 2017
Time: 8:30 - 10:30 a.m.
Location:
Enterprise Center at Salem State University, 121 Loring Avenue, Suite 106, Salem
Cost: Free
Contact: Register online with link below. If you have questions, contact Abby Grant at the Enterprise Center at 978-542-7528.

register online

Cosponsored by the Enterprise Center at Salem State University

Complying with the New FAR and DFARS Cybersecurity and Reporting Requirements

PTACRecent significant data breaches have caused the U.S. government to assess its systems for protecting classified and other sensitive information. Since government contractors and subcontractors house much of this information on their information systems, new requirements have been implemented that place significant responsibility on contractors to protect government information and report incidents where the security of that information may have been compromised. 

These new requirements have been outlined in the Federal Acquisition Regulation (FAR) and the Defense Federal Acquisition Regulation Supplement (DFARS), and compliance with the new DFARS system security plan requirements outlined in the NIST SP 800-171 (Protecting Controlled Unclassified Information in Nonfederal Information Systems and Organizations) is mandatory by the end of 2017. 

Join us for this webinar to learn about the security and reporting requirements that must be met under these new rules, and best practices for implementation. 

Speakers include:

  • Alexander Major, Partner and Co-Leader, Government Contracts and Export Controls Practice Group — McCarter & English, LLP
  • Franklin Turner, Partner and Co-Leader, Government Contracts and Export Controls Practice Group — McCarter & English, LLP  

Date: Thursday, May 18, 2017
Time: 11:30 a.m. - 1:00 p.m. EST
Location: Webinar
Cost: $25 / no charge for Compliance Alliance members
Contact: Massachusetts Export Center at 617-973-8664

register online

Cosponsored by PTAC  

Tell Your Story and Grow Your Business

Stories are a powerful way to connect with customers, broaden your audience and grow your business. Learn how to craft your own story and deliver it the right way.

The speaker will be Gayle Nowak, marketing strategist and founder of The Story Stylist.

Date: Tuesday, May 23, 2017
Time:
8:30 - 10:30 a.m.
Location:
Enterprise Center at Salem State University, 121 Loring Avenue, Suite 106, Salem
Cost: Free
Contact: Register online below. If you have questions, contact Abby Grant at the Enterprise Center at 978-542-7528.

register online

Cosponsored by the Enterprise Center at Salem State University

Best Practices for Export Screening Risk Assessment

PerkinElmerScreening can be a daunting thought for many exporters. Any single transaction can be screened for several factors, including restricted party involvement, end use, end user, embargoes, illegal diversion, antiboycott compliance, red flags and more. And, depending upon the level of risk or any prescribed export licensing provisos, screening protocols may involve potentially disruptive steps, such as securing letters of assurance or end user statements from customers. 

In order to develop an effective export screening strategy while minimizing disruption to the flow of business, exporters must first assess their risk across a number of areas. 

This briefing will feature leading local trade compliance practitioners who will share their thoughts and practices for assessing risk in support of developing practical and reasonable export screening protocols that ensure compliance. Appropriate and effective use of automation and screening enhancement tools will also be discussed. 

Speakers include:                              

  • Karen Hilliker, Senior Trade Compliance Manager — Avid Technology, Inc.
  • Kristine Kelleher, International Trade Compliance Manager — PerkinElmer, Inc.
  • Lisa Kester, Senior Manager, Trade Compliance — MACOM Technology Solutions
  • Julianne Perkins, Senior Manager, Corporate Trade Compliance — PerkinElmer, Inc.

Date: Wednesday, May 24, 2017
Time: Registration 9:30 a.m.; Program 10:00 a.m. - 12:00 noon
Location: PerkinElmer, Inc., 940 Winter Street, Waltham
Cost: $50 / no charge for Compliance Alliance members
Contact: Massachusetts Export Center at 617-973-8664

register online

 Cosponsored by PerkinElmer

The Importance of Employee Handbooks

Come find out all about employee handbooks—why you need one, how to use it, and the benefits they can bring. From drafting policies to using the handbook to manage employee issues, this will be a highly informative workshop.

The speaker will be Laurie LaBrie, president of Integrated Human Resources, Inc.

Date: Thursday, June 1, 2017
Time: 8:30 - 10:30 a.m.
Location: Enterprise Center at Salem State University, 121 Loring Avenue, Suite 106, Salem
Cost: Free
Contact: Register online with link below. If you have questions, contact Laurel Costello at sbdc@salemstate.edu or 978-542-6343.

register online

Cosponsored by the Enterprise Center at Salem State University

Networking for Start-Ups

Starting a business? Networking is essential to connecting with prospects, clients and referral sources. Overcome your fears and get tips on handling everything from conferences to cocktail parties with confidence.

The speaker will be Jodi Smith, founder of Mannersmith.

Date: Tuesday, June 6, 2017
Time:
8:30 - 10:30 a.m.
Location:
Enterprise Center at Salem State University, 121 Loring Avenue, Suite 106, Salem
Cost: Free
Contact: Register online below. If you have questions, contact Abby Grant at the Enterprise Center at 978-542-7528.

register online

Cosponsored by the Enterprise Center at Salem State University

Establishing and Managing International Distribution Channels

cosponsorsFor most exporters, understanding what distribution channels will work best for their particular product or service, as well as finding the right partner in foreign markets, is the most difficult challenge when selling overseas. Not only it is crucial to find a trustworthy, knowledgeable and motivated partner, but it is also very important to continue being engaged with your partner after the first sale in order to grow and expand your overseas business.  

This program will address these and other challenges of designing international distribution channels and tools for maintaining them successfully. We will cover different types of distribution channels in overseas markets and address specifics of working within each channel.

At the end of the program, several successful exporters will share their experiences in a dynamic, interactive panel, open to questions from the audience.

Speakers include:

  • Patricio Forno, President —  AccelerateIBD, LLC
  • Denis Gagnon Jr., Vice President, International — Excel Dryer, Inc.
  • Steven Graham, CEO and Owner — Toner Plastics, Inc.

Date: Wednesday, June 7, 2017  
Time: Registration 8:30 a.m.; Program 9:00 a.m. - 12 noon
Location: Scibelli Enterprise Center, Teleclassroom, 1 Federal Street, Building 101, 3rd Floor, Springfield
Cost: $40
Contact: Massachusetts Export Center at 508-887-5412

register online

Cosponsored by MSBDC Western Regional Office and Associated Industries of Massachusetts

Best Practices for Export Control Classification and Licensing

TeradyneAccurate export control classification is essential to export regulatory compliance.  But classification can be an arduous process for many companies. Evolving export control definitions, highly technical specifications and the complex structure of the Commerce Control List all make classification difficult. Equally as challenging can be the export licensing process itself, where even experienced export compliance practitioners can face an occasional RWA. 

Join us for this seminar to learn tips and best practices for export control classification and licensing, with an emphasis on effective preparation of submittals to the Bureau of Industry and Security (BIS), including classification requests (CCATS) and license applications. The seminar will also provide guidance on ECCN self-classification, export license determination, and license exception eligibility and usage. 

Special guest speaker to be announced shortly.

Date: Thursday, June 8, 2017
Time: Registration 8:30 a.m.; Program 9:00 a.m. - 12:30 p.m. 
Location: Teradyne, Inc., 600 Riverpark Drive, North Reading
Cost: $50 / $25 for Compliance Alliance members
Contact: Massachusetts Export Center at 617-973-8664

register online

Cosponsored by Teradyne  

Pinterest for Business

pinterest logoIs there a visual aspect to your business? If so, Pinterest is an important social media platform for you. This workshop will explain the features of Pinterest, tips on what content works, and how it can benefit your business.

The speaker will be Cara Bowman, social media manager with Marketing Matters.

Date: Thursday, June 8, 2017
Time:
8:30 - 10:30 a.m.
Location:
Enterprise Center at Salem State University, 121 Loring Avenue, Suite 106, Salem
Cost: Free
Contact: Register online below. If you have questions, contact Abby Grant at the Enterprise Center at 978-542-7528.

register online

Cosponsored by the Enterprise Center at Salem State University

What is Inbound Marketing and Why it Works

Consumer buying habits are changing, and marketing needs to change with them. If you’re not familiar with inbound marketing, now’s the time to learn why it’s growing in importance and often makes more sense than cold calling.

The speaker will be Cathie Brigette, vice president of marketing & sales at NSK, Inc.

Date: Tuesday, June 13, 2017
Time: 8:30 - 10:30 a.m.
Location:
Enterprise Center at Salem State University, 121 Loring Avenue, Suite 106, Salem
Cost: Free
Contact: Register online below. If you have questions, contact Abby Grant at the Enterprise Center at 978-542-7528.

register online

Cosponsored by the Enterprise Center at Salem State University

Small Business Resource Fair

If you're interested in starting or expanding your business, learning about resources available through the Commonwealth, or networking with your peers, don't miss this event! Representatives from state organizations will be on hand to discuss how they can help small business owners.

Date: Tuesday, June 13, 2017
Time:
9:00 a.m. - 1:00 p.m.
Location:
Enterprise Center at Salem State University, 121 Loring Avenue, Suite 106, Salem
Cost: Free
Contact: Register online below. If you have questions, contact Abby Grant at the Enterprise Center at 978-542-7528.

register online

Cosponsored by the Enterprise Center at Salem State University and the North Shore Alliance for Economic Development

Foreign Corrupt Practices Act: Practical Strategies for Compliance

2016 represented the single-most active year on record for FCPA enforcement actions, in terms of both number and dollar value. These indicators are a reflection of the new DOJ and SEC trends of targeting individuals, expediting investigations, and increasing coordination between U.S. enforcement authorities and their foreign counterparts. Clearly, having an effective compliance program for global bribery and anticorruption regulations has never been more critical. 

Join us for this webinar to learn about U.S. anti-corruption regulations, with an emphasis on benchmarks for an effective FCPA/anticorruption compliance program. The webinar will also discuss government guidance for compliance, including newly-issued guidance from the DOJ. 

Our special guest speaker will be Brittany Prelogar, a partner with Steptoe & Johnson LLP.

Date: Thursday, June 15, 2017
Time: 10:30 a.m. – 12:00 noon EST
Location: Webinar
Cost: $50 / no charge for Compliance Alliance members  
Contact: Massachusetts Export Center at 617-973-8664

register online

Managing Export Operations and Compliance

In today’s complex export environment, regulatory compliance and traditional operational issues are inextricably linked. Even simple logistical or reporting mistakes may have repercussions that can lead to noncompliance. Companies that don’t take a holistic and systematic approach to all of these issues will leave themselves open to fines, customs seizures, delays, and possible enforcement action. 

This webinar will provide an overview of the U.S. export regulatory environment, including essential steps for compliance with export controls and sanctions laws. The webinar will also discuss other steps in the export operational process, including AES reporting, global trade classification, free trade agreement compliance, shipping terms, export documentation and more. 

This nuts-and-bolts program will provide you with the essentials for ensuring compliance and help you to cut through the confusion that can sometime impede export operations. Bring your questions! 

Speakers include:

  • Paula Murphy, Director — Massachusetts Export Center
  • Kathleen Newell, Trade Compliance Manager — Massachusetts Export Center

Date: Friday, June 23, 2017
Time: 11:00 a.m. – 1:00 p.m. EST
Location: Webinar
Cost: No charge  
Contact: Massachusetts Export Center at 617-973-8664

register online