Training Seminars & Events
The
Western Region offers a full calendar of business training.
All training is currently offered at no charge. This calendar is
subject to change. Pre-registration is required for all events.
Please review our training policies at
the bottom of the page. For information on other
Massachusetts SBDC training offered throughout the
state, visit the Massachusetts SBDC's statewide training calendar at
www.msbdc.org.
We would like to thank the following agencies for cosponsoring our training events.
Silver Sponsors:
Freedom Credit Union | Granite
State Development Corporation | Greenfield Northampton
Cooperative Bank |
Holyoke Credit Union | Monson Savings Bank
2025 Training Calendar |
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Unless otherwise noted, training is offered online. | |
Oct 08 | Understanding Cash Flow and How It Affects Your Business |
Oct 23 | WBOA Social Media Boot Camp (Springfield) |
Oct 29 | CEO Roundtable: Cyber Resilience in Action, A Hands-On Experience for Small Business Leaders (Springfield) |
Nov 05 | Tech Talks with Rob (topic: TBD) |
Dec 03 | Tech Talks with Rob (topic: TBD) |
Program Descriptions
Various topics that we will cover:
Whether you are tech-savvy or just getting started, "Tech Talks with Rob" will provide you with the knowledge and tools to leverage technology for your business’s success. Don’t miss out on this opportunity to learn, grow, and secure your business in the digital marketplace. During each session, Rob will present a brief 15–20-minute introduction to the topic at hand, followed by an interactive discussion and Q&A period. This series aims to create a welcoming environment where participants are encouraged to ask questions. Remember, there are no bad questions. Date: Held on the first Wednesday of the month - click on date below to register
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Understanding Cash Flow and How It Affects Your Business Many a new business owner has asked, "What is cash flow and why is it so important?" The short answer is cash flow is the amount of money coming in to a business and the amount of money going out. Think of it as a water tank — water comes in at the top and drains out the bottom. So to keep your tank nice and full, you want more coming in than going out. Your business runs on cash — cash in and cash out — a very critical aspect to you and your business. This webinar will help you understand what cash flow is, why it's so important, and how to monitor. Whether you hire someone to handle your financials or do them yourself, you must understand these fundamentals. This workshop will teach:
The speakers will be Alison Walsh and Matthew Ogrodowicz, Certified Public Accountants with Boisselle, Morton & Wolkowicz, LLP. Date: Wednesday, October 8, 2025
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Social media can often feel overwhelming, but the Women Business Owners Alliance (WBOA) and the Massachusetts Small Business Development Center - Western Region are here to help! Join us for an open networking event where you can share and learn, regardless of membership status. Stay tuned and invite your friends! The agenda will feature presentations, hands-on activities, and dedicated networking time. Come discover more about social media, understanding your audience, matching your strategies to your audience, creating effective content, and using AI in social posts that you can implement right away. Date: Thursday, October 23, 2025
Sponsored by the Women Business Owners Alliance; cosponsored by the Massachusetts SBDC |
CEO Roundtable: Cyber Resilience in Action, A Hands-On Experience for Small Business Leaders October is Cybersecurity Awareness Month, and there's no better time to strengthen your business’s defenses. Join fellow CEOs for an engaging, interactive event featuring the CyberSecureDeck — a cybersecurity card game designed to simulate real-world threats and response strategies. What to Expect:
Why Attend?
Whether you’re tech-savvy or just starting to think about cybersecurity, this event will empower you to lead your organization with resilience. The facilitator will be Rob DelMastro, regional director of the Massachusetts SBDC - Western Region. Special guest will be John Petrozzelli, director of MassCyberCenter. Date: Wednesday, October 29, 2025
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![]() Training events are supported by federal taxpayer funds. By registering, you certify that you are legally authorized to receive services funded by U.S. taxpayer dollars, in accordance with applicable federal law and regulations. The Massachusetts SBDC reserves the right to cancel or reschedule a training session. Seminar materials are for attendees only. |