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Bern Unlimited
Before the arrival of Duxbury-based Bern Unlimited, consumers had to buy one helmet for skiing, one helmet for skateboarding, another for mountain biking, and yet another for wakeboarding. Enter company founder Dennis Leedom, already an extreme sports industry icon at the tender age of 32, who has introduced a line of one of those "why didn't I think of that" products, finding indeed "that better way". Starting
in 2006, Dennis and his new company Bern Unlimited began designing and selling
action sport helmets that offered complete head protection regardless of season
or activity. Whether it's skiing, skateboarding, mountain biking, kayaking,
snowboarding or even wakeboarding, a single
MSBDC Business Advisor Mark Allio, who divides his time between the During
that time, Dennis has continued to gain traction in building his company, and
his leadership is paying off. In 2006, their first year with a product on the
market, The company has been self-funded to date through equity investments made by Dennis and family and friends, but is now poised for bank financing. Mark continues to help guide Dennis and his team as they work to complete their financing proposal and search for an appropriate banking partner that can support their meteoric growth.
"This is a fresh, exciting
company that thinks outside the box", says Allio. "I'm psyched to be working
with Dennis, and believe that
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There
had to be a better way...